My partner and I will be starting a landscaping business in the spring and at the moment we are doing our research / taking CEB classes etc. One of the things we keep coming across is the need for *market* research and of course it makes perfect sense that you would be much better off going into a business armed with knowledge about what customers want, what competitors there are and what their strengths and weaknesses are etc... but it's difficult to come by that information.
So, for a small business, is it worth getting a consultant to do a market survey? I really like the idea but I don't know where to find someone who would do this for a small start up and how much they might charge - any ideas??
Thanks!
So, for a small business, is it worth getting a consultant to do a market survey? I really like the idea but I don't know where to find someone who would do this for a small start up and how much they might charge - any ideas??
Thanks!