Hello Lovelylovely,
indeed, VAT and duty is charged at the point of entry at time of importation. If you are a registered trader you can claim the VAT back. If you are the end user / consumer, that is it.
In relation to exports, VAT is zero rate is you export outside the EU. However, for exports to other EU member states you can only apply the zero rate if you have (and show) the VAT registration details of the consignee. It is important to be aware that it is up to you to ensure that the VAT details are correct. The best way to do this is to check the following EU database ; [broken link removed]
Hope this helps. If you require any further assistance on imports or exports, let me know. I have an 9 page document / guide to give further info on a range of issues relating to importing and exporting.
If you PM me with your e-mail address I will e-mail it to you
Best regards,
Rudolf289