How can existing KBC customers be protected from the BoI policy of charging existing customers high mortgage rates?
Option 1: Bank of Ireland changes its policy across the group and stops discriminating between new and existing customers.
Option 2: KBC should be managed as a separate unit competing with Bank of Ireland
Option 3: Bank of Ireland continues its cash back regime but treats KBC customers as new customers and pays them the cash back on the mortgage balance transferred
Option 4: Bank of Ireland pays the KBC customers the costs of switching to another lender within 12 months of their existing fixed rate ending.
Option 1: Bank of Ireland changes its policy for all customers
- It stops offering cash back
- It allows existing customers to avail of rates on offer to new customers
This would be great for competition in the Irish mortgage market. The cash-back system is purely an attempt to confuse customers and to keep the interest rates on existing mortgages high.
Of course, the Central Bank should ban cash-backs and they should ban all lenders from discriminating between new and existing customers. But in the absence of such a ban, it would be great if BoI took the lead and stopped the practice. As a market leader, they initiated the practice and others followed. If they cease it, the others may also cease it.
Option 2: KBC should be managed as a separate unit competing with Bank of Ireland
- BoI should maintain KBC’s policy of not offering cash back.
- BoI should maintain KBC’s policy of allowing existing customers to avail of the deals on offer to new customers
- At present KBC mortgage holders who have a KBC current account get a 0.2% reduction in the mortgage rate. Bank of Ireland would be contractually obliged to continue to offer this. Some or all of these customers have a no-fees current account with KBC. Bank of Ireland would have to offer this facility as well.
- The new entity should compete fully and independently in the switcher market including taking mortgage customers from Bank of Ireland.
This requirement to operate KBC as a separate unit should stay in place until the CCPC is satisfied that normal competition has returned to the Irish mortgage market
Bank of Ireland cannot argue that this would be administratively difficult or expensive as they had a separate brand and lending policies with the ICS Building Society until the European Commission told them to dispose of it as part of the restructuring.
AIB has three separate brands with different lending policies, AIB Mortgages, EBS and Haven.
Option 3: Bank of Ireland continues its cash back regime but treats KBC customers as new customers and pays them the cash back on the mortgage balance transferred.
One argument the lenders use against stopping cash backs is that most of the existing customers have received cash backs. As a result, if they were now to get lower interest rates, they would be benefiting on the double – cash back and lower mortgage rates.
But the KBC customers chose KBC because of their low interest rates. They did not get cash back, but they will now be paying for the cash-backs with higher interest rates. Bank of Ireland should recognise this and treat the KBC mortgage holders as new customers so they would get cash back.
Option 4: Bank of Ireland pays the KBC customers the costs of switching to another lender.
If Bank of Ireland does not want to set up a separate unit and if it does not want to stop cash-backs across the bank, then it will be very unattractive for KBC customers. It will be in the interests of these customers to switch to a non-cash-back lender like AIB or Avant. This is a time-consuming process and costs about €1,500. Bank of Ireland should pay this cost as it is not the customer’s fault.
Some limit would be placed on this, for example, the switch would have to be applied for within 12 months of the transfer or within 6 months of the existing fixed rate ending.