the link
contango,
While the bigger sites do tend to have better security, I suppose it would have been possible, but there wouldnt have been much point to it when it would have been far easier to go the other route of having your site the number one pick when someone clicked feeling lucky.
theres any number of books out there on how to get your site higher up a search engines results list.
If you come from an IT background, as does clubman and myself, then I suppose its funny when somebody thinks its a hack rather then good webpage design.